Technology product

A learning platform built for how you actually coach

Cohorts, live sessions, progress you can actually see, certificates, and payments into your own account. Built around your programme, branded as yours, and run for you.

Why this exists

Course platforms were built for selling videos, not running programmes

If you deliver a real programme, you have probably worked out that the big platforms are not built for you. They are built for creators selling a course and moving on.

You need to know which student in cohort three has gone quiet. You need a coach to see their own group without seeing everyone else’s. You need certificates that mean something, sessions that sit alongside the content, and a way to run the same programme with four different groups at four different stages.

Most platforms make you bolt that on with spreadsheets, a separate community tool, and a lot of manual chasing.

Then in January, Kajabi raised prices by around 25 percent, pulled its entry plan from public pricing, and added a surcharge on payments taken through your own Stripe account. Existing customers were not protected. If you have been looking for a way out since, this is what the alternative looks like.

What is included

Everything you need to run a programme, not just sell a course

Course builder

Structure content into modules, lessons and topics with video, text, images and downloadable workbooks. Publish and update it yourself, no developer needed.

Cohorts and groups

Run the same programme with multiple groups at different stages. Each cohort gets its own space, its own schedule, its own coach and its own feed.

Coach oversight

Coaches see their own students and nobody else's. Who has started, who has stalled, who finished last week. The visibility you currently get by asking.

Progress tracking

Completion by student, by topic, by cohort. Quiz scores and attempt history. Exportable when you need to report on it.

Certificates

Branded certificates issued automatically on completion, with a shareable verification link. Built for anyone whose learners need to evidence what they have done.

Payments into your account

Sell courses, bundles and programme access with one-off payments or subscriptions. Money goes to your Stripe account. No platform surcharge on your own transactions.

Community and messaging

Discussion, cohort feeds and direct messaging between coaches and students, in the same place as the learning. One login, not three tools.

Admin dashboard

Manage courses, students, enrolments, cohorts and payments from one panel. Grant access manually, fix problems, issue certificates, see what is going on.

Who we build for

Built for organisations that run programmes, not content libraries

Leadership and executive coaches

Cohort programmes with real coach involvement, where knowing how each individual is progressing is the whole point.

Corporate training providers

Deliver training to multiple client organisations, each with their own branded portal, from one place you control.

Professional and certification bodies

CPD programmes where completion evidence, certificates and reporting are requirements rather than nice to haves.

Franchise networks

Onboard and train franchisees consistently, and see who has actually completed what across the whole network.

The platform

Clean enough that your team will actually use it

The admin side is built so a non-technical person can run it. The learner side is built so nobody needs a walkthrough. Both are yours, on your domain, in your colours.

academy.yourbrand.com

Cohort 4, Spring intake

Coach: Sarah Whitlock. 18 students, week 6 of 12

13

On track

3

Gone quiet

2

Certificates due

Individual progress

A. Okafor

Module 8, on track

J. Halvorsen

Module 7, on track

M. Duarte

No activity, 11 days

K. Bhatt

No activity, 19 days

How it works

From first call to live platform in weeks, not quarters

  1. 01

    Discovery

    A paid scoping session where we go through how your programme actually runs, what you are moving from, and what needs to come with you. You leave with a written recommendation and a fixed quote, whether or not you go ahead. The fee is credited in full against your build.

  2. 02

    Build and brand

    We configure the platform around your programme, apply your branding, connect your domain and your payment account, and set up your course structure. You review as we go.

  3. 03

    Migration

    If you are coming off another platform, we bring your students, their access and their progress with you. Nobody gets left behind and nobody has to start again.

  4. 04

    Launch and training

    We deploy, test properly, train your team and hand over documentation. Then we stay on and keep it running.

Investment

Clear pricing, quoted before you commit

Every platform is scoped in discovery so you get a fixed number before you decide anything. Below is what our tiers typically cost. We quote in your currency.

Discovery

£600credited in full against your build

A working session and a written recommendation with a fixed quote. If we are not the right fit, we will tell you and you keep the recommendation.

Launch

From £3,000setup, then £195 a month

For solo coaches and small practices.

  • Your branding on your subdomain
  • Up to five courses, unlimited students
  • Cohorts, quizzes and certificates
  • Community, and your own Stripe account connected
  • You load your own content, with training and documentation from us
Most chosen

Professional

From £6,500setup, then £425 a month

The one most people need. Everything in Launch, plus:

  • Your own domain and unlimited courses
  • Full migration from your existing platform, including student progress
  • Your first three courses loaded by us
  • Branded email on your domain and custom certificate design
  • A quarterly review

Bespoke

From £14,000setup, then £750 a month

For training providers and certification bodies with real requirements. Everything in Professional, plus:

  • Custom feature development
  • Integrations with your existing systems
  • Separate branded portals for each of your own clients
  • Custom reporting and priority support

Fully managed

Add £1,400a month to any tier

We run it. Content uploads and edits, user and enrolment management, cohort administration, reporting and monitoring. A named contact who answers the same day. For teams who would rather coach than administrate.

Included on every tier: hosting, backups, security updates, platform improvements and support. No per-contact limits, no feature gates, and no surcharge on your own transactions.

Annual payment takes two months off. Twelve month minimum term on the monthly.

Ownership

It is yours, and we mean it properly

Your content is yours. Your student data is yours. Your payments go into your account, not ours, and we do not take a percentage of what you sell.

You can export everything at any time, and if you ever want to leave we will hand over your full database. We will not hold your business hostage, because a platform that has to trap you was never worth paying for.

The monthly is not rent on software. It covers hosting, backups, security, support, and the improvements that get built into the platform over time. If you would rather buy the platform outright and host it yourself, we do that too on Bespoke builds. Ask in discovery.

Honest scope

What is not included

Everything below is either out of scope or priced separately. We would rather you knew now than found out at the invoice.

  • Course content. We build the platform and migrate what you have. Writing and filming the material is yours
  • Instructional design. We can point you at people who do it, but we do not write your curriculum
  • Students. The platform does not create an audience. Marketing to fill it is a separate service
  • Payment processor fees, which go to Stripe rather than to us. We do not take a percentage of your sales
  • Video hosting and streaming costs where you use a third party service for it
  • Native iOS and Android apps. It works properly in a phone browser. A native app is a separate build from £2,500
  • Content uploads, enrolment admin and cohort management, unless you add the fully managed option

In the wild

Built and running for Invisible Edge

Invisible Edge is a US leadership coaching and executive development firm. We moved their entire academy off WordPress and LearnDash onto a custom platform: eleven courses, cohort programmes with live coach involvement, quizzes, certificates, community and Stripe checkout.

We built it, we host it, and we run it for them day to day.

Awaiting client sign-off

PLACEHOLDER: client quote, pending approval.

PLACEHOLDER: name, role, Invisible Edge

FAQ

Common questions

Those are built for creators selling courses. This is built for organisations running programmes, so cohorts, coach oversight of individual students and certification are core rather than add-ons. You also keep your own payment processor with no platform surcharge, and you get a named person who runs it rather than a support queue.

No. Payments go directly to your own Stripe account. You pay Stripe's standard processing fee and nothing to us.

Yes. Migration including student accounts, enrolments and completed progress is included on Professional and above, and can be quoted separately on Launch.

Most platforms go live four to eight weeks from kick off. Migrations and custom development extend that, and we will give you a firm timeline in discovery.

Yes. The admin panel is built for non-technical users. If you would rather not, Fully Managed means we do it for you.

We build it. That is the advantage of custom over off the shelf. Small changes are covered under Bespoke, and anything larger gets scoped and quoted.

Yes, fully responsive for learners and admins.

You export your data or we hand over a full database dump, and we help you move. No lock in, no exit fee.

Because someone has to host it, back it up, patch it, monitor it and answer the phone when something breaks. The monthly covers that and the ongoing platform improvements. If you would rather own the code and run it yourself, that is available on Bespoke builds.

Ready to run your programme on something built for it?

Tell us how your programme works and who your learners are. We will scope the right platform and give you a fixed price before you commit to anything.